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Click here for the Friday Reading Search, a searchable archive of reading and knowledge resources

Since March 2020, Airmic has been issuing Friday Reading, a curated series of readings and knowledge resources sent by email to Airmic members. The objective of Airmic Friday Reading was initially to keep members informed during the Covid-19 pandemic. Today, Airmic Friday Reading has evolved in scope to include content on a wide range of subjects with each email edition following a theme. This page is a searchable archive of all the readings and knowledge resources that have been shared.

To select multiple categories and/or keywords, use Ctrl+Click (or ⌘+Click on a Mac).
'First Call' podcast with Heyrick Bond Gunning and Gala Riani Text
S-RM: Navigating geopolitical turmoil , 14th February 2024
Friday Reading Edition 189 (16th February 2024)
The 'super election year' is off to a turbulent start with geopolitics continuing to dominate headlines in 2024. With this in mind, how should businesses prepare for the risks already in play and the potential turmoil to come?
Categories:
Economic Outlook, Geopolitics
Keywords:
Cyber Security, Government, Crisis Management, Security
Deepfakes and Disinformation: What impact could this have on elections in 2024? Text
techUK, 16th January 2024
Friday Reading Edition 189 (16th February 2024)
As more people head to the polls in 2024 than in any previous year, what is the potential impact of deepfakes and disinformation on elections?
Categories:
Economic Outlook
Keywords:
Information Security, Data Protection, Cyber Security
Why some people don’t trust science – and how to change their minds Text
The Conversation, 29th December 2023
Friday Reading Edition 189 (16th February 2024)
During the pandemic, a third of people in the UK reported that their trust in science had increased. But 7% said that it had decreased. Why is there such variety of responses?
Categories:
ESG, People
Keywords:
Pandemic, Healthcare, Resilience
Building your brand with social media Text
AXA XL, 13th November 2023
Friday Reading Edition 189 (16th February 2024)
With marketing strategies planned, social media is something that can often get pushed to the side. Brand awareness and recognition are contributing factors that help drive new business to you.
Categories:
Cyber, People
Keywords:
Business Continuity Management, Digital Transformation, Brand and Reputation
What Does Your Business Stand For? Why Building Trust Starts with Purpose Text
Harvard Business School, 26th April 2022
Friday Reading Edition 189 (16th February 2024)
To be successful, companies must build trust with their employees and consumers. But how can companies do so in these turbulent times when they are being pulled in many directions all at once?
Categories:
People, Resilience
Keywords:
Crisis Management, Business Continuity Management, Purpose
2024 Edelman Trust Barometer – Innovation in Peril Text
Edelman
Friday Reading Edition 189 (16th February 2024)
The 2024 Edelman Trust Barometer reveals a new paradox at the heart of society. Rapid innovation offers the promise of a new era of prosperity, but instead risks exacerbating trust issues, leading to further societal instability and political polarisation. In a year where half the global population can vote in new leaders, the acceptance of innovation is essential to the success of our society.
Categories:
Economic Outlook
Keywords:
Government, Corporate Liability, Enterprise Risk Management (ERM)