Since March 2020, Airmic has been issuing Friday Reading, a curated series of readings and knowledge resources sent by email to Airmic members. The objective of Airmic Friday Reading was initially to keep members informed during the Covid-19 pandemic. Today, Airmic Friday Reading has evolved in scope to include content on a wide range of subjects with each email edition following a theme. This page is a searchable archive of all the readings and knowledge resources that have been shared.
Friday Reading Edition 14 (26th June 2020)
This article discusses what a company’s purpose should be when the purpose of so many, right now, is survival.
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Friday Reading Edition 14 (26th June 2020)
Companies must have a purpose beyond profits to compete in a modern business environment. This article explores how traditional institutions can retrofit a corporate purpose authentically.
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Friday Reading Edition 13 (19th June 2020)
How are organisations transforming their business models to ensure resilience, value and growth in the digital age? This Airmic report highlights the business and organisational trade-offs that leaders and managers will have to grapple with while walking these revolutionary roads, as well as the implications of the trade-offs for risk management and governance.
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Friday Reading Edition 3 (9th April 2020)
Known for its annual Trust Barometer reports, Edelman conducted a 12-market study last month on the critical role brands are expected to play during the coronavirus pandemic. It shows the need for brands to be “tangible and fast,” not impressionistic and conceptual.
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Roads to Revolution Text
Friday Reading Edition 2 (3rd April 2020)
Published in 2018, this thought leadership report from Airmic provides pragmatic advice for risk professionals and business leaders who want to ensure that resilience and digital transformation permeate their organisations to constantly protect brand and reputation.
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